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Automation

Trigger-and-action workflows that keep your marketing running while you focus on strategy.

Open workflows

Trigger → Action

Connect your stack into workflows that run without babysitting

MITPO ships a visual workflow builder that wires a trigger (you click Run, a schedule, or an advanced trigger your form or CRM calls) to actions (draft a post, send an email or Slack update, publish a post). Start from a ready-made recipe or build your own, and anything that waits for your okay shows under Needs review.

  • Build visually first, then inspect each node when something needs tuning.
  • Workflows use the same brand and audience context as the rest of the product.

How a workflow is shaped

Every workflow has one trigger and one or more actions. Optional conditions branch the flow. Optional delays sit between steps so a post does not fire the instant a lead converts.

  1. 1.

    Trigger

    Starts the flow - Manual run (you click Run), Schedule (on the days you choose), or Advanced trigger (a secure link your form, CRM, or another app calls).

  2. 2.

    Condition

    Branches the flow on a value you care about with "Only if" - for example a lead score threshold, geography, or pricing tier.

  3. 3.

    Action

    Does the work - draft a social post, generate an image, send an email, send a Slack update, add a contact to your CRM.

  4. 4.

    Delay

    Holds the flow for a number of days or until a chosen date - useful for drip sequences and off-hours sending.

A marketing automation workflow builder with connected triggers, review steps, and publishing actions
Start with simple reviewed automations, then add more branches as the workflow proves useful.

What connects

MITPO integrates with the tools most early-stage teams already use. The current list favors breadth over depth - enough to get a real workflow running without forcing a rewrite of your stack.

Integrations

Categories available today

New integrations land via the Changelog.

Social
LinkedIn, Facebook, and X (Instagram once Meta’s review is done)
Email + CRM
Send email, Slack updates, HubSpot, Mailchimp, Klaviyo, SendGrid, Customer.io, Airtable, and Google Sheets, plus "Send to another app" for Make, Zapier, n8n, or any tool with a webhook link
Triggers
Manual run, Schedule, and Advanced trigger
  • Browse the full directory of supported tools at mitpo.io/integrations.
See also

  • All Integrations Directory

    Explore every supported tool, what each integration is for, and official website links.

  • Connect your channels

    Step-by-step setup for LinkedIn, Facebook, Instagram, and X.

Common patterns

Most effective workflows fall into a small set of patterns. Start from a recipe rather than building from scratch: six are ready to run today and four more are marked coming soon.

Workflow cookbook

Three recipes that earn their keep fast

Each can draft the work and wait in Needs review for your okay before anything goes out.

1. Weekly LinkedIn post: schedule → draft a post → Needs review → publish.
2. One draft, three platforms: schedule → draft one idea → adapt it for LinkedIn, X, and Instagram.
3. Follow-up for a new lead: advanced trigger from your form or CRM → draft a personal email → Needs review → send.

When not to automate

Workflows amplify what you already do. If a process is unclear or one-off, resist the urge to automate it first. Automating a broken process makes the output worse, faster.

  • First prove the workflow manually - if it works consistently by hand, then automate.
  • Do not automate creative decisions that require judgment (e.g. final approval before a big launch).
  • Use "Test run" to watch a workflow behave before you switch it to Live.
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Competitor Intel

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Connect your channels

On this page

  • How a workflow is shaped
  • What connects
  • Common patterns
  • When not to automate
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